Ian Pocock, Managing Director, Transform Australia, for Mumbrella
With Alibaba opening its first office in Australia earlier this year, and Amazon launching just a few weeks ago, it’s easy to see why retailers are shaking in their stores.
Even the country’s largest traditional retailers have their concerns about the ecommerce giants wading into their sector and eating up that all important market share.
However, while at the moment Amazon is the talk of the town, it’s far more likely that Alibaba will have the most impact on retailers in Australia.
In the APAC region alone, Alibaba sales easily outdo anything that Amazon can achieve, even with the development of its products, offers and infrastructure in the region. But just how much of a threat is Alibaba to the country’s retailers?…